Big Gain
Small Gain
Small Loss
Big Loss

Avoiding the Big Loss is our primary goal—and it should be yours too.

Pacific Park Financial, Inc.

Registered Investment Advisor

HOW WE BEGAN

Gary Gordon grew up just outside White Plains, New York. His grandfather and great-grandfather, a Jewish immigrant from Russia, lost most of their savings during the Stock Market Crash of 1929. They never fully recovered during the Great Depression.

OUR PHILOSOPHY

Every investment has four possible outcomes: (a) a big gain, (b) a small gain, (c) a small loss, or (d) a big loss. Everyone loves gains—the bigger, the better. However, a small loss can also be beneficial, as it helps avoid catastrophic declines.

WHAT MAKES US DIFFERENT

We prioritize minimizing losses. Many advisers focus on their stock-picking skills, claiming they can predict the next Amazon or Nvidia. Few, however, have a clear plan to protect your portfolio.
 

ACTIVE INVESTMENT MANAGEMENT

Since 2000, bear markets have struck with unprecedented speed and severity. The century began with a 50%+ market crash, slashing many stock portfolios in half. Less than a decade later, the 2008 financial crisis erased another 50% of investors’ wealth.

 

THE SPECIFICS OF AVOIDING BIG LOSSES

Every investment carries one of four outcomes: a big gain, a small gain, a small loss, or a big loss. Our active investment discipline is designed to capture big gains, small gains, and small losses while avoiding catastrophic losses. We strategically accept small losses to prevent them from becoming portfolio-damaging disasters.

 

OUR CUSTOM INDEXES

We develop custom indexes to capitalize on both bull and bear markets. These include our Sharpe Equity Indexes, which use a smart beta allocation of stock investments. One index comprises ETFs, while the other consists of individual stock components.

 

HOW WE GET PAID

Pacific Park Financial is a fee-only adviser. “Fee-only” means you pay a straightforward percentage of assets under management—no commissions, no fee-sharing relationships, and no soft-dollar arrangements with fund families or custodians.

 

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